Bench developed a multi channel digital strategy to increase click-through (CTA) by 1.92% and generated 1,370+ lead form completions for Medtronic.
Medtronic, a fast-growing Australian healthcare technology company providing groundbreaking healthcare technology solutions for complex and challenging conditions wanted to target diabetes sufferers with their new range of products. They partnered with Bench to develop expert digital strategies across multi channels using various data segments.
“Bench used data partners to create niche audience segments for us and delivered multichannel digital advertising which resulted in over 1,200 form completions“
Kiran Buckman, Senior Digital Marketing Lead, Medtronic