Mastering data-driven advertising is imperative for retailer success

You're invited to a Bench Retail Breakfast Workshop

Tuesday 22 March, 2022 @ 9am-10.30am

At the Ovolo Hotel, Woolloomooloo (breakfast is served from 8.30am for the workshop to start at 9am).

Register Now
A Bench Retail Breakfast Workshop:

Changing consumer shopping habits means the need for digital in any customer acquisition strategy is key.

With this surge in demand comes increased digital competition, which presents challenges for retail marketers. Greater competition creates challenges around cut through, awareness and brand loyalty - all of which result in rising acquisition costs.

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Featured speakers

Spend the morning with industry experts and receive key takeaways on how to tackle these challenges,
supercharge your search and social efforts, create cut through and ultimately stop wasting your advertising dollars.

Matt Newell

Partner & CEO – The General Store

Renaud Frise

Digital Director – The General Store

Mike Ainsworth

General Manager, Marketing & Customer – Barbeques Galore

Ming Kang Chen

Head of eCommerce – Sheet Society

Sam Thompson / Mark Titley

Head of Media & Partnerships / Head of Client Services – Bench
Register for the Breakfast Workshop

For retailers

The workshop will cover:

Macro consumer and economic changes

Affecting retail, the importance of digital and technology for success and the future of retail.

Digital Marketing best practices for retailers

5 digital marketing opportunities retailers should be doing now to future proof their businesses.

Programmatic deep dive

How programmatic can address challenges facing retailer marketers, including ways to combat raising acquisition costs and getting ahead of the competition.

Q&A panel with Barbecues Galore

Understand consumer shifts and how they have responded with successful advertising strategies to drive customer acquisition in 2022 and beyond.

Join us for breakfast

Tue 22 March, 2022 @ 9am - 10.30am at the Ovolo Hotel, Woolloomooloo (breakfast from 8.30am)
Register Now